3 Ways Kids Can Teach Us About Content Writing and Delivery

Do you ever feel like your business writing is overly formal? Stilted? Drab? You’re not alone. Companies face the same problem, often bringing in experts like me because so many of their employees write and deliver content that makes their audience yawn, or worse, hit “Delete.” To address this issue, I ask clients the following…

6 Must-Read Tips for Writing Friendly AND Professional Emails

Last week I had the privilege of presenting a workshop for the staff of a fast-growing digital asset management software company here in Madison. The topic was how to write consistently with the company’s brand, which is friendly, helpful and professional. A big piece of any business communications, of course, is email. How can you…

8 Most Important Updates for You to Know on LinkedIn – March 2016

It’s hard to believe 6 months have passed since my last What’s New on LinkedIn update in October 2015. There are a bunch of updates I want you to know about. They may have passed across your inbox, and you might have taken note, or you might not have paid attention. This summary should be all…